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The cost of having someone manage your Google Ads can vary significantly based on several factors, including the scope of services, the complexity of your ad campaigns, the size of your advertising budget, and the expertise of the professional or agency you hire. Here are some general pricing structures:
– Percentage of Ad Spend: Some agencies charge a percentage of your monthly ad spend. This fee typically ranges from 10% to 20% of your monthly ad budget. For example, if you spend $1,000 per month on Google Ads and the Management fee is 15%, you would pay an additional $150 for Management services. At Mega Digital, we pride ourselves on our competitive pricing, with fees starting from just 5% of your total ad spend.
– Performance-based Pricing: In some cases, agencies may offer performance-based pricing, where they earn a fee based on the results they achieve, such as a percentage of the ad spend attributed to conversions or a cost per acquisition (CPA) model.
– Hybrid models: Some professionals may use a combination of the above pricing structures, tailoring the cost to your specific needs and goals.
Certainly, if your Google Ads campaigns are not performing well or if you have numerous campaigns and accounts to manage, it may be wise to hire a professional. Doing so can enhance your results and streamline your use of time and resources.
The outcome of your Google Ads campaigns depends on factors like industry, competition, budget, and how well your campaigns are optimized. While you may see some initial results within weeks, substantial improvements might require a few months.
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